Thanksgiving is an exciting time of the year that many families look forward to. Typically, for many, it revolves around the cycle of three activities; family time, watching football, and food-fancy dinner having the show stopper aka Turkey and other food including...
Words are nothing without actions so they need to be aligned. Many businesses invest in planning their marketing communications, but these are usually objective measures, so they fail to align their plans with goals. Thus, this type of disjointed communication isn’t...
Anyone who has traveled to a foreign country and not spoken the language understands the stress and uncertainty that comes with it. If they have an accent, even native speakers who are specialists in their industries may encounter prejudice. We’ve somehow linked...
People attend events for a wide range of purposes, one of which is to gain new information. Successful knowledge transfer is essential for enjoyable activities. The purpose of holding events is to disseminate information, ideas, and convincing statistics that are...
Is your business striving hard to conquer foreign markets? Consider the potential of localization Localization is the process that allows you to reach an increased number of clients. Because making your product more accessible around the world is simply more...
